GM Energy Augmented Reality Display

Energy is often seen as an invisible, one-way transaction—supplied and consumed. My team faced the challenge of making energy storage and bidirectional EV charging tangible on a busy trade show floor. I collaborated with our tech team in London to envision the future of energy, creating simple, impactful scenarios. These were brought to life through an AR iPad app, a sculpted wooden table, and 3D-printed objects. The result was a dynamic, engaging display that made complex energy concepts accessible and memorable, even in a challenging environment.