GM Energy PowerHouse

We faced the challenge of making bi-directional EV charging captivating for a music festival crowd. Using a new EV model as a beacon, we lured festival-goers into our inviting space. There, they could charge their devices, grab a cool drink, or simply chill, all powered by the EV and GM Energy’s tech. Amidst the relaxation, we spun tales of energy independence, likening it to a trusty backup generator and the perks of adaptive energy rates, making the complex concept feel accessible and engaging.